Benefits of Indoor Tanning
Professional indoor tanning salons understand that it is inappropriate to make direct health claims about indoor tanning or to suggest there are no risks associated with UV exposure from any source. But regardless of what a facility can say about its services, surveys show many indoor tanners utilize tanning for more than just the cosmetic tan.

Tanning: Nature’s Sunscreen

One reason so many people enjoy the professional indoor tanning experience is that trained operators can give a tanner controlled UV exposures to gradually develop natural sunscreen – often called a 'base tan'– while minimizing the risk of sunburn. The tanning process actually creates two different forms of natural protection against sunburn:
  1. Melanin pigment produced when UV light meets the skin literally enshrouds and shields skin cells in the skin’s epidermis, protecting each cell from getting too much UV exposure. Melanin is a powerful anti-oxidant, helping the skin naturally eliminate free-radicals that can cause damage.
  2. As the skin tans, the outer layer thickens (a natural process called acanthosis) which is nature’s design to make the skin naturally more resistant to sunburn.
The value of a base tan, as any indoor tanner knows, is that it adds another layer to your sun protection arsenal – making sunscreen worn outdoors for outings on sunny days even more effective. Here’s how that works:
  1. A typical new client begins tanning with 5-minute sessions, gradually develops a tan and can work her/his way up to 20-minute sessions. At this point, she/he becomes naturally FOUR TIMES more resilient to sunburn than when she/he first started tanning. (5 minutes x 4 = 20 minutes). So that tan has an SPF 4 value.
  2. When someone with a base tan uses sunscreen outdoors, they essentially multiply the effectiveness of the sunscreen. In other words, an SPF 15 product applied to the skin of a person whose base tan has already made her four times more resilient to sunburn creates a net SPF of 60. (SPF 15 x 4 = SPF 60).
In sunny environments many fair-skinned people can sunburn during normal outdoor activities even while wearing sunscreen. But with a base tan their sunscreen becomes more effective and they are much less likely to sunburn.

Casual Self-Treatment of Cosmetic Skin Conditions

Millions of indoor tanning customers frequent U.S. indoor tanning salons for their own self-treatment of cosmetic skin conditions and other non-cosmetic tanning reasons - physiologic benefits that can occur when one follows the cosmetic regimen at a tanning facility. According to a 2010 Smart Tan survey:
  1. More than three million consumers frequent tanning salons for self-treatment of psoriasis, eczema, acne, vitiligo, seasonal affective disorder (SAD) and to increase vitamin D levels.
  2. Approximately one million indoor tanners said they were referred to tanning facilities by their dermatologist.
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